Website optimization in search engine (Search Engine Optimization)
Definition of SEO:
Abbreviation SEO (SEARCH ENGINE OPTIMIZATION) is.
SEO means improving traffic to a website or a web page in search engines
naturally or without having to pay any money and having a good look (corporate
or algorithm) is.
In general, the earlier a site appears in the search engines or pages that
rank higher in the search results, they are attracting more visitors from search
engines.
Search engine optimization, thus raise the search site or page, such as the
right to screen, tag and meta tags, keywords, key phrases, description for the
entire site content for search engines Tools are important works.
.Search engines such as Google, Yahoo, Bing and indexing web pages to find
the application. But all the search engines and software (algorithms) and the
same criteria are not used to determine ranking. For example, your web page
may have a higher ranking in the search engines, but not so in other motors.
So SEO is a way for website owners to help them get more traffic to your
site through the search engines and help raise more repeat visitors.
Site optimization factors:
- The title tag content and length
- Global Link Popularity
- Text link for incoming links
- Use keywords main content
- Analysis of Heading Tags
- Visit URL structure
- Having popularity in social networking
- Slow loading pages
- Text analysis Sub_Headlines
- Analysis of text output links
- Optimization of images
- Meta Description and content length
- Content of the Code
- Visits the search engine compatibility
- Visit Standards
- Readability level of web page
- HTML code validation W3C web standards
Site optimization major factor in Google:
(1 Increase Search site on Google
(2 Increase Page Rank (Page Rank) on Google
3 Boost Alexa Ranking
Search site on Google that will help in increasing the website primarily
recorded in blogs, websites and directories Submit Link, who are holding high
ranking is achieved. But because of the exorbitant fees paid by some high ranking
sites and shopping, this factor can not be factor in high ranking Google account.
The Web site are those of Google are top stars, but do not appear on Google
Search at the top searches. In such cases probably linked sites recorded only
way to get top Google search and have considered other factors have important.
So it can be concluded that increasing page rank (Page Rank) alone can not
achieve ideal result of a Google search is effective.
What's ranking in Google?
The word means to rank web pages in the same sense, the rank of a page or
a blog or website is Jvstjvgrha.
Rating Google (Page Rank) algorithm that analyzes
the Google search engine and a link will be used, and a numerical value ranging
from 1 to 10 to each member of the set of hyperlinked documents (Hyper linked
set of documents ) accounts. Such as the World Wide Web, with the purpose of
measuring the importance of the link.
Note:
Efforts to increase blog ranking site's content or the content is a farce,
one of the contributing factors to increasing page rank, website or blog on
search engines, content, usability and site content is readable.
Factors that increase the ranking (Ranking) on Google:
The following ranking factors, the most important Google Rank achieved:
Rate this site:
Website speed is one of the ranking factors that Google officially gives
it great importance. However, there are still many sites that do not give importance
to this factor. This great photo sites where this would not require any of these
pictures, or in integrating these pictures with widgets (widgets) and strong
media, which takes a lot of time to load. Especially on mobile devices, Google
prefers sites that are loaded faster.
Usability:
One of the direct causes of the Google rankings is site usability. Experienced
users will be investigated by the evaluators and are determined automatically
by algorithms as an important factor in the ranking google is introduced.
Outgoing links:
These days one of the links recommended to use SEO to optimize output. Outbound
links from a page that is hyperlinked to another domain is established.
Use Google+ 1:
With the launch googl +1, each voting as a factor of 1 + rating is considered.
The Brand (Branding):
Links Links playing proves that the brand is an important factor for Google.
The brand in general filtering sites that may be under your brand out to get
help. This public sites will rank lower in search of a brand.
Readability:
We assessed the readability of the contents of your site by google. If your
website is for the general public, the use of technical terms to confuse the
audience, so maybe google, your ranking is due to illegible (inconsistency)
between the terms used in the content of the website, and type (identification)
site decreases .
Insert mark social networking page:
Tweeter and other social sites present several algorithms have been impressed
google.
And tweet notification of such sites can have a positive effect on your ranking.
(CTR):
The number of people who click through to your site via google, can have
a positive impact on your SEO. To make sure that your site is clicked use the
Meta description and Title tags.
Age Page:
For example, on the date of an article, a direct factor in the increase is
not out, but will have a huge impact on your CTR. Articles older than that seems
to be clicking.
Text ALT (ALT text):
The text is said to be added to explain the images on your website.This helps
the search engines know what the images are on the web site.
Use keywords in the title tag in HTML) HTML Title Tags)
Regardless of the competitive landscape of the most important factors, as
is the screen for best results, should be in accordance with the content on
the page. What are the most used keywords in Title, arguably the less effective
it will be. Therefore it is important to select a suitable title. Put the keyword
in Title tag web pages will not only increase the page ranking but also increase
your CTR rate. Optimizing a website is the least thing you can do to improve
your site's SEO. In some cases, the displacement of so many words in the
Title Page for keyword ranking will increase.
Increase link popularity:
Link popularity refers to the number of incoming links. Link popularity is
based on the total count of links from all sites.
Use keywords in the web page
Use phrases, key words and key words related to the content of Web pages
have an important role in increasing the ranking for that keyword. The repetition
of keywords and keyword rich content on the screen, and it is not recommended
that search engine visibility is considered fraud.
Analysis of the topic (the link to the page looking for keywords)
Use keywords within the content of the original word is synonymous with one
of the main factors in determining page rank for the keyword and also increase
page ranking for the key words of a word to be with key words, be. In other
words, do not optimize a page for a keyword.
Use keywords in the tags H1 (H1 tags)
Use relevant keywords in H1 tag is the second important factor in the page
ranking of the web page for the main keyword is used. Try the plate with the
words vary H1 tag. Use of terms that are semantically fit the desired keywords.
Using a similar phrase in the page title and H1 tag and Meta Description can
be problematic.
Use keywords in your domain name (Domain name)
Using Keywords in Domain Name, will be useful only when the mark - they divorced.
Increase the number - the domain name, and thus to reduce the second account
using more than 3 words Dvmynhay avoid.
Presence of the keywords in the domain name, which automatically makes you
get from other sites Back Link Text the keyword you desire will be included
BL This is very important in terms of SEO.
Use keywords URL Page
Put keywords in Page URL could increase CTR but small effect on page ranking
will increase. Words are in the URL of the page, the page will be displayed
in bold font Tnayj Google Jsthv This will help to increase the number of clicks
and CTR. If the URL as Text Back Link may be used to increase the ranking may
be affected.
PageRank (Page Rank) What?
Page Rank is a numeric value that represents the importance of a page on
the site. Google for pages that have links on other reputable sites or primary
line, a positive place to be. The higher number is the rank that page is more
significant and important to the page via the link a valid Ranked has, the importance
of that page indicates valid.Google voted the importance of a page by page calculates.
When calculating the importance of each vote (Page Rank) is the PageRank.
Google Page Rank is a decision procedure for the evaluation of the importance
of screen used.
Page Rank (Page Rank), because one of the factors that will determine page
rank in search results, is the most important issue. But this is not the only
factor that Google uses to rank pages, but most are.
Importance of Page Rank:
PageRank is one of the criteria to evaluate sites on the Internet. Because
most users of google's search engine to access information about their use
and why Google ranks pages or sites will be of great importance.
Google ranks websites and pages in Update:
Page rank websites and does not update every day. Every year on unspecified
dates to update Google ranks websites and pages that will display in your Tool
bar. But in general, no organization, but its members are not aware of any rank
update from Google.
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